About
I’ve primarily focused on two key areas in my professional journey. The first revolves around entertainment and digital storytelling, where I’ve honed my skills in multi-platform integration, seamlessly connecting online, TV, and press to craft cohesive narratives across various media. The second area is data visualisation, which has provided me with the expertise to create interactive visualisations that effectively engage users. These dual experiences have significantly contributed to my ability to design compelling and user-centred interactive visualisations.
I had prior experience with smaller visualisation projects and a variety of projects as the internet evolved. However, it wasn’t until 2008 when I was working on reporting for Emmerdale that I truly grasped the power of visualisation. The revelation occurred while I was compiling reports from user analytics, analysing the behaviour of 1 million users who had frequented the online channel over a span of 22 weeks. This marked my initial foray into working with data in the manner I regularly do today.
Since then I have been working to design and build innovative interactive data visualisation platforms that can deliver real insight. Easy thing to say but very hard to do in a meaningful way. Through the hundreds of projects I have been involved with I have refined a flexible approach that can support the relationship between user centric design and the needs of sophisticated development teams.
Throughout my career, I’ve excelled in tight-knit teams, collaborating to create cutting-edge digital products. My ability to interpret requirements, timeframes, creativity, innovation, production, scoping, and technical development models has been instrumental in executing groundbreaking projects.

- Stakeholder Collaboration
- User-Centric Focus
- Project Coordination
- Diverse Project Portfolio
- Creative Leadership
Thom Saunders | 0412 911 276 | LinkedIn