Fat Cow Motel

Image: Fat Cow Motel
Image: Fat Cow Motel game screen
Australias first truly multi-platform television experience...

ZONE4 designed and developed the FAT COW MOTEL website and screen graphics to accompany the TV series shown in 2003 on the ABC network in Australia. The website received over a million page impressions in its second week and 20,000 people played the game every week trying to solve the mystery. There is a forum that acts as a help space for new players and users who get stuck on a specific codes. The players also developed a tribute site that lists all the previous weeks codes and where to find them.

ZONE4 has been working with Hoodlum Entertainment (the producers) since the beginning of the project firstly producing the logo and all screen graphics for the characters using computers in the TV show which required being on set during shooting. We were subsequently contracted to design the demo site for the online game which led into the full design and build of the final 5500 page website.

More about the project:
ABC Online: http://www.abc.net.au/tv/fatcowmotel/twinshome.htm
Forum: http://www2b.abc.net.au/fatcow/forum/
Image: Fat Cow Motel
Image: Fat Cow Motel
What we did on the project

  • Thirteen episodes of multiplatform screen designs
  • On set multiplatform person
  • Creation of high resolution promotional images
  • SMS screen graphics
  • Consultation with producers and writers on game play
  • Site maps and top level functional specifications
  • Prototype creation and development
  • Development of timing, game and registration functionality
  • Technical documentation
  • Final functionality development and content integration
  • Additional query indexing to streamline application
  • Integration with SMS functionality
  • Content creation, modification and update
  • Creation of Screensavers and wallpapers
  • Capture and preparation of all video files
  • RealPlayer and MediaPlayer video compression
  • Viral marketing
  • SQL Server 2000 setup
  • Testing, testing, testing the 5000 pages
  • Support for the 13 week duration